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Transit

Challenges and Trends in Loyalty for North American Public Transport

Key Challenges and Pain Points Post-COVID ridership volatility: Transit systems still struggle to regain pre-pandemic ridership. By late 2023, most la...

How AI Is Transforming Retail Loyalty and Customer Engagement

The retail landscape is experiencing a fundamental shift as artificial intelligence transforms traditional loyalty programs into dynamic, personalized...

AI Loyalty Program Tech: 5 Innovations Transforming 2025

The loyalty program landscape is undergoing a technological revolution that's reshaping how businesses connect with their customers. With AI loyalty p...

Loyalty

Experience Based Rewards: How to Build Customer Loyalty Through Memorable Experiences

The landscape of customer loyalty is rapidly evolving. While traditional points-based programs have dominated for decades, today's consumers increasin...

How to Run Successful Sweepstakes: A Complete Marketer Guide

Let’s be honest—sweepstakes have a certain magic. There’s something about the possibility of winning, the rush of entering, the hope that maybe, just ...

Loyalty

Loyalty Fatigue: Why Customers Are Tired and How to Fix It

Let’s be honest—everyone loves a good deal, right? But here’s the thing: when every brand is waving the same tired coupon or points card, even the mos...

Retail

Smart Marketers Bet Big on Retail Media's High-Margin Returns

For large retail businesses, retail media isn't just another revenue stream—it's become the golden goose that's completely reshaping how we think abou...

Channel Incentives

Effective Channel Partner Communication: Proven Tips & Strategies

Start with empathy. Understand your partners' businesses, challenges, and motivations. Create content and programs that serve their needs rather than ...

What Manufacturing Channel Leaders Really Want—And How to Deliver

Ever wonder what keeps manufacturing channel leaders up at night? (Besides late-night inventory headaches and the occasional “where did that shipment ...

Loyalty

Marketing Technology Stack: Suite vs Point Solutions

When you're building your marketing technology foundation, the choices you make can genuinely transform how your team operates. Should you go with a c...